The factors we know for sure (from the Snapchat support page): Number of Snaps sent Number of Snaps received Posting Stories Factors that might influence the score: Subscribing to content creators Browsing and interacting with content on the Discover page Looking at content on the Spotlight page Keeping your Snapstreaks Opening the app after not being on it for a significant amount of time may increase the score
Tap your score to see the number of Snaps you’ve sent and received.
Note that you need to be friends with someone to see their Snapscore.
Sending the same Snap to multiple friends won’t count for additional points.