Product Grid is a straightforward way to list products. Marquee lets you curate certain products and add other details, such as images and customer quotes. Showcase is best for brands who have a wide variety of products and want to use a lot of rich visual content.

The Page Manager is the panel that runs along the left side of the store builder. This is where you can add and edit pages for your storefront. [4] X Research source The Preview Window is at the center of the storefront—this shows you how your store will look. The Tile Manager runs along the right side of the page. This is where you can add and edit tiles, which are the items that make up your storefront. The Status Bar runs along the top of the page. This shows you whether your page contains errors as well as its moderation status.

Check out other storefronts for ideas if you’re not sure what sort of image to use.

The Page Manager shows the hierarchy of the pages you add. You can drag pages around to rearrange them as needed, as well as nest pages below other pages. Click a page you’ve created in the Page Manager to open that page for editing.

Both image and text tiles can link to pages you’ve created in the page manager, as well as individual product pages. You can also create product tiles that highlight specific products and give shoppers a chance to add the product to their cart without clicking to another page. The “Image with text” tile style lets you add overlay text to the image of your choice. These tiles can also link to any page or product in your store. The “Shoppable image showcase” tile style lets you create a gallery of up to 6 products with interactive options, such as price pop-ups, star ratings, and more. You can also opt for a simpler gallery tile, which lets you showcase up to 8 images in a full-sized grid layout.